SIMAR insight, inovace, impakt

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We are a market research company with offices in Prague, Dallas and San Francisco. We use the best people and the best methods (artificial intelligence among them) to deliver fast, reliable and affordable quantitative research projects.

Our experienced team oversees research projects, including the basic inputs from clients, and produces results that meet the highest scientific standards. Established brands, start-ups, agencies and other organisations that need essential insight into their market now get it faster and more cheaply than ever before.

Services offered

Data collection methods

  • CAPI/PAPI
  • CATI
  • desk research
  • individual in-depth interviews
  • online quality
  • qualitative
  • quantitative
  • online panel
  • focus groups

Research types and other services

  • data analytics / data mining
  • ethnography
  • projective techniques
  • segmentation
  • semiotics
  • concept testing
  • product testing
  • trends and forecasting

Research areas

  • B2B
  • academia
  • automotive
  • pharmaceuticals
  • financial services
  • retail
  • media
  • non-profit sector
  • advertising and brands
  • fast-moving consumer goods
  • services
  • public sector
  • telecommunications
  • public opinion research

SIMAR member agencies

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